FACEBOOK & INSTAGRAM CAROUSEL UNIT + CAMPAIGN HUB CONTENT
There are 175 seats on a plane. For Southwest’s Fall campaign, they set out to tell 175 stories –– one to fill each seat.
Here’s what we did with a small budget and a one-day local shoot to fill a handful of the seats on 175stories.com (no longer live, but lives on in our hearts forever. RIP and on Google images).